You pay for meetings that happen.
Meetings run from $800 to $1,500 each, by the title and company size of the leader you meet, with no access fee. You are billed only when one happens: a leader who matches your ICP opts in, answers your qualifying questions, and shows up. Declines, no-shows, and cancellations are not billed.
The model in one paragraph.
You agree the rate card once. From then on you accept the matches you want, each shown with its rate, and get invoiced for the meetings that took place. There is no access fee, no volume you have to commit to, and no renewal to negotiate your way out of. If a booked leader does not show, you are not charged. If the leader who shows up is substantially different from what you accepted on, it is credited back after a review. What you are left paying for is the thing you wanted to buy: a named senior buyer who agreed to talk to you, and their contact detail, which stays yours.
- Per completed meeting
- $800 to $1,500
- Access fee
- None
- Commitment
- No minimum volume
Billed per completed meeting. Where a meeting falls in the range depends on two things: the leader's title, from director up to C-level, and the size of their company, by headcount or annual revenue, whichever is higher. You see the rate on every match before you accept it. Nothing is billed for a decline, a no-show, or a cancellation.
What you are billed for, and what you are not.
One thing is billable. Everything below it in the second column is a cost DoGood carries so that you do not.
A completed meeting.
It happened as scheduled, with a leader whose request you accepted. You accept with the name, title, company and their answers to your qualifying questions in front of you, so fit is your call, made before anything is booked.
That definition is section 2 of the Master Service Agreement, published on this site.
A match you decline.
You see the name, title, company, and the leader’s own answers to your qualifying questions before anything is booked. Declining costs nothing and there is no cap on how often you do it.
A no-show.
The leader booked and did not attend. No meeting occurred, so there is nothing to bill.
A cancellation.
Same reason. A meeting that does not take place is not a completed meeting.
A leader who was not who we said.
If the person who shows up is substantially different from the name, title, company or answers you accepted on, ask for a review within five business days and the fee is credited back.
Volume you did not take.
There is no minimum to hit and no commitment to accept any particular number of meetings. Taking two this quarter and eight next quarter is a normal way to use this.
Three steps, and you control the middle one.
- 1
Agree the rate card.
You sign a short order form carrying the per-meeting rates by title and company size. No access fee, and it does not commit you to any volume.
- 2
Accept the matches you want.
Each match arrives with a name, title, company, stated interest, and project stage. Accept it or decline it. Nothing is booked until you accept.
- 3
Get invoiced monthly.
Completed meetings are invoiced at month end, each at the rate you saw when you accepted it. A meeting is never billed before it happens.
The meeting is what has to be paid for.
DoGood compensates the leader for their time. That is what makes a Director-level or C-level technology or security leader willing to opt in to a first conversation with a vendor they have not met, and to answer your qualifying questions before it. The cost attaches to the meeting because the meeting is the thing being funded.
Two consequences follow from that, and they are the reason the model looks the way it does. A no-show costs you nothing, because there was no conversation to pay for. And rev-share or pay-on-close is not on the table, because a commission that arrives months later cannot compensate someone who gave you an hour in March.
What your finance team will ask.
Most vendors who buy this have to get someone else to sign off. These are the five questions that come back, answered so you can forward them instead of translating them.
- What are we committing to?
- A per-meeting rate card, agreed once. No access fee, no minimum volume, no term you have to buy through, and no automatic renewal.
- What is the most this can cost us in a quarter?
- The number of meetings you accept, times the rate for each. Ten meetings at the top of the range is $15,000. You control the first number, you can set a monthly cap, and you can stop accepting at any point.
- Is this a subscription?
- No. Billing follows completed meetings, not a calendar. A quiet quarter costs you nothing to sit through.
- What are we buying, per unit?
- One 1:1 meeting with a named Director-level or above technology or security leader who opted in and confirmed a live initiative, plus their contact detail, which stays yours after the call.
- Where is the full fee schedule?
- On the Order Form, which you review before you sign anything, and in the Master Service Agreement published on this site. The commercial terms do not arrive after signature.
A per-meeting price only matters against what a meeting returns.
Clarity Security turns about half of its DoGood meetings into real opportunities, at twice the deal size of its cold outreach. Fable Security generated close to seven figures in pipeline from a single campaign.
Both describe the same thing: fewer, sharper conversations, because the buyer opted in before the call rather than being talked into it after.
How much does a DoGood meeting cost?
Between $800 and $1,500 per completed meeting, set by by the title and company size of the leader you meet. A director at a company under 2,000 people is $800; a C-level leader at a company of 10,000 or more is $1,500. The rate is shown on every match before you accept it. There is no access fee and no minimum.
When exactly am I charged?
After a meeting takes place. Completed meetings are invoiced monthly, at the rate you saw when you accepted each one.
Do I pay for a no-show?
No. A meeting that does not occur is not a completed meeting, and only completed meetings are billable.
The meeting happened but the buyer was not a real fit. Am I charged?
Accepting a match is your call on fit, made with the name, title, company and their answers in front of you. If the leader who shows up is substantially different from what you accepted on, ask for a review within five business days and the fee is credited back.
Do I have to commit to a number of meetings?
No. There is no minimum, no volume commitment, and no automatic renewal. You accept the matches you want and skip the rest.
Do you do rev-share or pay-on-close?
No. DoGood compensates the leader for their time, and a commission structure cannot fund that. The billable event is a completed meeting.
Can we start small?
Yes. There are no minimums and no access fee. You sign a short order form that carries the per-meeting rates and commits you to no particular volume, so you can run a handful of meetings, see what they look like, and scale from there without re-signing anything.
Tell us who you want to meet, and we will show you who is asking.
You get a sample of members who match the ICP you describe, what each would cost, and the Order Form, before you sign anything.